I have been reading a book entitled On Writing from Sol Stein and have found it to be a wealth of fine information about writing both fiction and nonfiction. Reading yesterday I came across a little gem that gets to the heart of successful SEO/ SEM. Commenting on a writers intention Stein says the following… Continue Reading
Tag Archives: tactics
Strategy and Tactics
The first question to ask when interviewing a prospective SEO or Marketing firm might well be one you had not thought of. The question is, “what do you see as the differences between strategy and tactics?” The answer will enable you to weed out the pretenders quickly and move on with the interview for finding… Continue Reading